Welcome to My New Blogging Blog
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Turning Crisis into Opportunity: Brand Lessons from Recent Ad Controversies
When marketing campaigns spark unexpected backlash, brands face a critical choice: retreat or transform the moment into meaningful progress. From Pepsi’s tone-deaf protest ad with Kendall Jenner to H&M’s “coolest monkey” hoodie controversy, we’ve seen how quickly campaigns can ignite firestorms—but smart brands know how to pivot and emerge stronger. The Reality Check: Intent vs.… Read more
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Leadership Communication: Progress Over Perfection
Let me tell you something that might surprise you: the best leaders I know aren’t perfect communicators. They stumble through presentations sometimes. They send emails with typos. They’ve had meetings that went absolutely nowhere. But here’s what separates them from the rest of us—they don’t let the pursuit of perfection paralyze them. Instead, they focus… Read more
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On Becoming An I(M)perfectionist 